In my city, San Francisco, it is extremely common for people to wear [Patagonia with the brand of their company](https://s.hdnux.com/photos/01/01/36/15/17163120/15/ratio3x2_1800.jpg).

And I can identify people who have lived here since the 90s wearing [Adidas Sambas with Levi’s 501 jeans with an upturned cuff.](https://www.refinery29.com/images/11064755.jpg?crop=40%3A21) (Levi’s headquarters is in San Francisco).

For America as a whole, maybe baseball caps? It is not unusual to see businessmen in suits wearing one, and even upper-class people like the President or Princess Meghan Markle.

Edit: I mean modern clothing, not traditional ones lol

4 comments
  1. Not really. There are plethora of folk costumes, some of which are fairly iconic, like characteristic [goral belts and trousers](https://upload.wikimedia.org/wikipedia/commons/thumb/e/e3/%22A_Goral_Wedding%22_at_Dom_Ludowy_Theatre.jpg/1024px-%22A_Goral_Wedding%22_at_Dom_Ludowy_Theatre.jpg),[Łowicz dress](https://upload.wikimedia.org/wikipedia/commons/6/6d/43._TKB_-_Beskid_z_Bielska-Bia%C5%82ej_09.JPG) or [Cracow peacock caps](https://upload.wikimedia.org/wikipedia/commons/2/2c/Krakowiacy.jpg) but its not something you would wear normally, as you go through your daily grind.

  2. Yeah, as the other poster said, almost every region in Europe will have some sort of folk costume. The overwhelming majority of people dont own one. Im Swiss, I own one, I do wear it, but only for special occasions like designated folk festivals. I wore it to someones wedding once and got reaaally weird looks. My friend from Romania who is rly into tradition wants to get married in hers though, but thats rare. Most people in Switzerland dont get it and think even just owning one makes me politically sus (having a folklore culture as a European apparently = nazi, oh well).

    That being said, maybe there are SOME stereotypes about how people from different countries dress.
    Like, people always say you can recognize Swiss abroad by their expensive functional outdoor wear. Or Germans by, idk, socks and sandals. Or French women or British men, idk, Ive heard stereotypes but I dont think they are universally accurate.

  3. Finland: as traditional wear, the [Jussi-paita](https://taitoep.fi/wp-content/uploads/2021/07/jussipaidat600x600.jpg) (image link) is a legend. It’s a regular old wool sweater, but the pattern + colour combo is what makes it a classic here. It’s especially common in its birthplace, an area called Ostrobothnia. Can’t find one? Learn to knit and make one!

    In terms of brands, [Marimekko](https://www.google.com/search?q=marimekko+vaatteet&client=firefox-b-d&source=lnms&tbm=isch&sa=X&ved=2ahUKEwisy_Op-tT5AhWKzYsKHUUTAG4Q_AUoAXoECAIQAw&biw=1920&bih=927&dpr=1) (google image search link) is a pretty solid classic, known by everyone. I guess it’s a bit of a boomer brand nowadays, though. [Halti](https://www.halti.fi/) (manufacturer site) makes outdoor apparel and has gone up, down and up again in terms of quality. A very common brand among outdoorsy people. Right now they’re very impressive indeed.

  4. The thing with Patagonia being used by business types now actually means many outdoor types stopped using it. At least in Europe. It is starting to be seen as the new blue shirt.

    With regards to typical Danish outfits. I would say black clothes. Especially men. However in the last few years teenagers seem to have shifted to more colours. And almost all of them wear Birkenstocks WITH socks. Plus often white linen trousers.

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