We are UK based
My sister did a tattoo for someone that loves Heinz Tomato Ketchup, recently it has been picked up by Heinz and is being used in adverts in the US (on the subway in NY, on bus stops).
I assumed Tomato Ketchup would be just as popular there as it is here, is that not the case? Do you not eat much Heinz Tomato ketchup in the US?
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Ketchup is very popular here
Ketchup is very popular in the US. It’s the most popular condiment by far.
Heinz is an American company
We eat Heinz ketchup. I’d say it is the most common name brand
By far the most common/popular brand of a ubiquitous condiment that’s been around for at least a century. Few brands are more recognizable here than Heinz Tomato Ketchup.
Tomato ketchup originates from the US…it’s very popular.
90% heinz, 8% store brand, and 2% other/specialty – that’s my estimate of the ketchup breakdown in the average store.
My dude, Tomato Ketchup is SOOOO popular here that it is the **ONLY** ketchup.
You know Heinz is an American company right?
Wait until you see how much Coca-Cola, Pepsi, Budwesier etc advertise as well.
Why do you think it’s not popular in the US?
I’m cheap; I buy the store brand.
Heinz has like 60% market share, it’s the most popular ketchup here and it isn’t close.
Why does Heinz using a tattoo in advertising make you think it isn’t popular?
What part of this story makes you think ketchup isn’t popular over here?
We eat so much tomato ketchup that we just call it ketchup.
Heinz is an American company, its immensely popular here, to the point where they barely have to advertise.
It’s so popular here that Heinz ketchup might as well be the only ketchup.
Heinz is so much better than all other ketchup that it’s not close. You find it in almost every affordable restaurant.
As someone who grew up near Pittsburgh, where Heinz is based, I’m aware that the brand is very popular in the UK and makes a lot of foods for overseas that they don’t for us, though.
We eat a ton of ketchup, and Heinz is probably the most popular brand. Heinz is an American company and tomato ketchup was invented here, I’m pretty sure by Heinz.
The Food that Built America has a great episode about it
Kraft Heinz is an American company and they are the 3rd largest food company in the country (5th in the world). Their ketchup is so popular, that if you go to a grocery store, the top 4-5 shelves will be various sized bottles of Heinz and then the bottom shelf will be whatever else is available.
Ketchup is also pretty much exclusively tomato-based here. You would never hear someone call it “Tomato Ketchup” as the Tomato is redundant.
Isn’t Heinz an American brand? We eat tons of Heinz ketchup here (it is my favorite probably because it’s what I grew up eating). I mean, there are other brands here, like Hunts Ketchup, but Heinz is much more common.
I’m very confused about the coloration here. Why would a British person’s tattoo being used on an advertisement mean a product is unpopular here? Or is it the need for ketchup to be advertised at all that makes you think it’s not popular here?
Heinz Ketchup IS ketchup in the US. I’m actually surprised it’s that well-known in the UK.
It’s one of if not the most commonly sold brand of ketchup here. The company is based in Pittsburgh, PA. Personally, I prefer Hunt’s.
*You’re* the ones who associate Heinz with beans. We associate it mainly with ketchup.
OP, here are [the statistics](https://www.statista.com/statistics/278061/us-households-most-used-brands-of-catsup-ketchup/) of the most popular ketchup brands in the United States.
Some of the most popular brands *are* the most popular because they do the most advertising. They never let their name get out of the public eye.
Heinz is the brand my family has always used.
It’s popular but we also have other sauces so I can’t imagine anyone older than a toddler being obsessed with it. There’s more than just ketchup and “brown” sauce, friend.
it’s popular, though we don’t usually specify ‘tomato ketchup’ because most americans assume ketchup is de facto tomato.
like… you can get mushroom or banana ketchup here but you have to know they exist and look for them. tomato ketchup is the default and is eaten on lots of popular foods– burgers, fries, eggs, meatloaf, mostly.
[this](https://www.foodbeast.com/news/best-selling-condiments-in-the-u-s/) is from 2011 but it lists our most popular condiments– it’s probably still pretty accurate, especially in a broad sense (it lists sales by brand, and while the rankings might not be exactly the same now i think it’s still safe to say our three most consumed condiments are mayo, ketchup, mustard).
Ketchup is a necessity here. It’s a standard condiment for both burgers and fries in most settings and Heinz is considered the standard for ketchup in general. They’re likely dealing with a lot of competition from brands like Trader Joe’s ketchup, Portland ketchup, Red Duck ketchup or whatever is regional in other parts of the US. They’re marketing the fact that they have been an indispensable part of American culture for so long.